Digital marketing enables small business owners to fight equally against the industry giants. It helps businesses stay current with digital trends and appeal to a wider audience, all the while securing client loyalty. With over 70% of buyers preferring to learn about a product through online content rather than traditional advertising, an online presence has become a necessity.
What is Digital Marketing?
Digital marketing refers to the marketing strategies that take place online. It includes techniques such as SEO, social media marketing, or email marketing. By focusing on these areas you can increase traffic and boost your site ranking.